About Us

Beneficial Partnership, Superior Collaboration

ISU Co., Ltd.

A distribution company that satisfies everyone: close to consumers and helpful to retailers.

ISU's pet supplies business draws on diverse experience and well-honed judgment to deliver business performance recognized as among the best in the Korean market. We are building a healthy pet market where manufacturers can focus on manufacturing and distributors on distribution, each playing to their own strengths.

01

Transparent Distribution

Through an efficient structure that passes only through the final distribution stage before reaching consumers, we help establish fair distribution practices in Korea and set reasonable consumer prices.

02

Convenient Purchasing

We sit at the center of distribution, building a convenient purchasing system so consumers can easily find our products online and offline nationwide.

03

Systematic Partner Management

Through balanced pricing management, proactive support, and fast response for online and offline retailers, we provide a satisfaction system tailored to each partner.

Beyond simple distribution, ISU will be a high-caliber partner that creates shared value.

Key Facts

We grow together with our partners through beneficial partnership and superior collaboration.

Company Name
ISU Co., Ltd.
Founded
April 21, 2020
CEO
Dongwon Kim
Employees
14
Capital
KRW 190,000,000

Corporate Identity

ISU's CI symbolizes the pinnacle of pet culture, built on trust and mutual growth.

Brand Slogan
Korea's leading source for everything pets
Brand Color
A mint harmony where the green of growth meets the blue of trust.#34bbcb
Concept & Story
Our sincere care for pets is captured in the ‘Heart’ symbol, representing the shared value of coexisting and growing together with our partners.